Investigate. Audit. Plan.
This is no automated audit. An audit that does not understand your business specific situation and requirements, is just useless. Once we have a clear picture, we audit the website, to catch the small mistakes that are dragging it down, while looking for opportunities to leverage in your favor. Finally, we review and prioritize all necessary fixes and recommended changes, so you can act on our findings straight away.
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01
Investigate
Each business is different. We are not satisfied with giving you generics, we need to understand your business, your industry, so we can be helpful.
Contact us -
02
Audit
A structured 52-point review across technical SEO, on-page SEO, keyword strategy, backlinks, competitor analysis, etc. Delivered as a written report with prioritised fixes.
See the audits -
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Plan
Just the audit gives you information, you still need to digest. We help you with that too, making it clear what needs to be done fast, and what can wait, so you can act on our findings straight away.
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Which audit fits your business best?
We currently offer three SEO audits for small and medium businesses, each built around the way buyers in that vertical actually search and convert. Pick the one that fits, or use the decision aid if you're not sure.
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SaaS SEO Audit
Built for B2B SaaS startups and scale-ups competing for high-LTV keywords. Covers funnel-stage targeting, comparison and integration pages, trial conversion paths, and AI citation readiness.
See the SaaS audit1490€990€ * -
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E-commerce SEO Audit
For online stores on Shopify, WooCommerce, Magento and others. Deep on technical SEO, product and category page optimisation, faceted navigation, schema, and conversion UX.
See the e-commerce audit1490€990€ * -
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Website SEO Audit
For local businesses, blogs, and all other websites. Covers local SEO and AI citation readiness among others.
See the website audit1490€990€ *
* Discount offered to the first clients 10 clients in exchange for a review on clutch.co. 9 offers left
How an Illucrum audit works
Every audit follows the same process, regardless of which vertical you're in. The deliverable is the same: a scored report with prioritised fixes and a clear action plan.
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Intake (Day 1)
A written exchange or a brief call to understand your business, your goals, and what counts as success.
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Crawl and tooling (Days 1 to 3)
Business and industry research and automated crawls and tool-based analysis.
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Manual review (Days 3 to 5)
The 52-point checklist applied by hand. This is where the real findings come from; tools alone miss roughly half of what an experienced auditor catches.
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Scoring and report (Days 5 to 8)
Each finding is scored by impact and effort. The result is an audit with a prioritised action plan, not a 200-page dump.
Why SEO still matters in 2026
SEO has become more competitive, more technical, and more dependent on getting the fundamentals right. The data below is from 2025 and 2026 primary sources, not anecdotes.
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68.7%
of all Google clicks go to the top three results. Position 1 alone captures up to 39.8% on clean SERPs.
First Page Sage, 2025 -
702%
three-year average SEO ROI for B2B SaaS, with break-even around 7 months. Organic is roughly 40% cheaper than paid acquisition.
Position Digital, 2025 -
317%
three-year average SEO ROI for e-commerce, with break-even around 9 months. Organic is the largest single traffic channel for online stores.
First Page Sage, 2025
What our clients say about us
The following widget shows the reviews we gathered on clutch.co.
Common questions
The questions that come up before most engagements. The full FAQ lives on its own page.
What's the difference between the three audits?
Different business types, need their websites to fulfill slightly different roles. Therefore, it only makes sense to approach each website type slightly differently, taking into account its specifics. SaaS websites focus more on the customer acquisition funnel, while e-commerce websites need to make sure the catalog and product pages are clean and useful so they can be found directly on Google.
How long does an audit take to deliver?
Five to eight days from intake to final report. We don't promise 24-hour manual audits because they don't exist. To make a useful audit, one needs to spend the necessary time understanding and analyzing your website and competitors.
Does the audit include implementation?
No, the audit is a standalone deliverable. You can implement the changes yourself, or we can help you with that too. But that would be a separate service.
How is this different from running an SEO tool?
A tool gives you data. An audit interprets the data according to your current situation and needs, prioritises what matters, and tells you what to ignore.
Ready to find out what's actually holding you back?
Drop your details, and we will contact you on email. No discovery call required; if you want one, we'll set it up after the first reply.
Replies typically within 24 hours, Monday to Friday.