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For businesses that serve a local area

A local SEO audit for the map, the reviews and the site

54 points on how you show up nearby: your Google Business Profile, reviews, listings, local pages and rankings across your service area. Every point scored, every fix ranked, in one written report.

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  • Every audit is done by Szymon Kokot
At a glance

$2000 for the audit and the written report

54 points, each scored from 1 to 10

5–8 days to your written report

54 points in 9 sections

Your main location in full, any others spot-checked. Rankings are checked from set points across your service area, and dated.

Read the checklist article based on this audit

What is covered

Included
Every point checked and scored from 1 to 10, with a status: good, needs attention or critical.
A prioritized fix list: anything blocking search engines or AI crawlers first, then critical issues, then quick wins.
Findings tied to your real pages and figures, each dated, so the report doubles as a baseline.
A written report you can work through yourself or pass straight to your developer.
A dated record of where you appeared across your service area, and who you compete with on the map.
Not included
Implementing the fixes.
Ongoing monitoring or reporting.
Traffic or revenue forecasts, and ranking guarantees.
Changes to your site or accounts. Access is read-only.
Managing your profile, listings or reviews, or contacting your customers.

You get the invoice before the audit starts, and the report as soon as it's paid.

What clients say

The process was organized, straightforward, and very easy to manage from our side.

Gustavo Centeio GCNS

Worth knowing before you buy

Is this the right audit for my site?

Yes, if your customers are nearby: trades, clinics, salons, restaurants, shops, or local law and accounting firms, with or without a storefront. If you win most of your work well beyond your area, the Website SEO audit fits better.

I have several locations. What's covered?

The main location is audited in full and the others are spot-checked for the most common problems. The report says which locations were covered and how.

What do you need from me?

Read access to Google Search Console and Google Analytics 4, manager access to your Google Business Profile, and your correct business details. Access is only used to read: nothing is posted, changed or sent to your customers.

When do I pay?

The invoice comes before the audit starts. The report is sent as soon as it's paid.

From the blog

Further reading

Local pack and SEO (2026)

Why a local business can rank in the map pack while its website sits on page two, and the profile details that are easy to miss.

  • Updated
  • 4 min read

All articles on the blog