GEO Checklist (2026): 51 Checks for AI Search Visibility
51 checks on whether AI assistants can reach, read, trust and cite a business, from crawler classes and passage structure to prompt testing and measurement.
- Updated
- 28 min read
For any site ยท AI search visibility
A GEO audit: can AI assistants find, trust and cite you?
51 points on your visibility in ChatGPT, Perplexity, Gemini, Claude, Copilot and Google's AI answers: crawler access, citable content, entity signals, and what the assistants actually say about you.
Get in touch Download a sample report
Every audit is done by Szymon Kokot
$2000 for the audit and the written report
51 points, each scored from 1 to 10
5–8 days to your written report
51 points in 7 sections
AI answers change between runs, so every result is recorded with the platform and the date, and the questions used are listed for you to rerun.
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AI Crawler & Retrieval Access
9 points. Whether AI systems can reach the site at all.
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Classic SEO Foundations
8 points. The search basics that decide whether a page can be retrieved in the first place.
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Passage & Chunk Structure
10 points. Your key pages, passage by passage, the way AI systems split and quote them.
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Entity & Authority
8 points. Whether AI systems know who you are, trust you and describe you accurately.
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Structured Data
5 points. Markup that removes doubt about what a page is and who it comes from.
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Prompt Visibility Testing
6 points. What assistants actually say when your buyers ask, tested across platforms and dated.
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Measurement
5 points. What you can track yourself after the audit, and what each source can't show.
What is covered
- Included
- Every point checked and scored from 1 to 10, with a status: good, needs attention or critical.
- A prioritized fix list: anything blocking search engines or AI crawlers first, then critical issues, then quick wins.
- Findings tied to your real pages and figures, each dated, so the report doubles as a baseline.
- A written report you can work through yourself or pass straight to your developer.
- The question set used to test AI assistants, so you can rerun it, and a rewrite list for your key pages.
- Not included
- Implementing the fixes.
- Ongoing monitoring or reporting.
- Traffic or revenue forecasts, and ranking guarantees.
- Changes to your site or accounts. Access is read-only.
- Building presence on other sites, and any promise of AI citations.
You get the invoice before the audit starts, and the report as soon as it's paid.
What clients say
The process was organized, straightforward, and very easy to manage from our side.
Worth knowing before you buy
Is this the right audit for my site?
Yes, if your buyers ask AI assistants before they search, or if you rank in Google but rarely appear in AI answers. It works for any type of site. If you want classic rankings reviewed in full, with a shorter AI section, the Website SEO audit fits better.
Can you guarantee AI assistants will recommend us?
No, and no one can. AI answers change between runs and depend partly on sources outside your control. The audit shows what stands in the way and which fixes come first, with every result recorded by platform and date.
What do you need from me?
Read access to Google Search Console and Google Analytics 4, plus Bing Webmaster Tools if you use it. Real questions your buyers ask help shape the test set. Server or CDN logs are optional; without them, two points are marked N/A.
When do I pay?
The invoice comes before the audit starts. The report is sent as soon as it's paid.
From the blog
Further reading
GEO Audit vs SEO Audit: What's the Difference?
An SEO audit asks whether a site can rank; a GEO audit asks whether AI assistants can cite it. What each covers and which to start with.
- Updated
- 7 min read
Technical SEO Checklist (2026): 36 Checks for Any Website
36 checks on crawling, indexing, rendering, speed, mobile, security, structured data, international setup and AI crawler access. No keywords, no content.
- Updated
- 23 min read