Professional services firms, law firms, accountants, financial advisers; operate under Google’s YMYL framework, which holds their content to stricter quality standards. The Professional Services audit replaces generic sections with deep E-E-A-T analysis, credential visibility checks, and YMYL content assessment. If your site could cause financial or legal harm if wrong, you need the specialist audit.
| Website SEO Audit | Professional Services SEO Audit | |
|---|---|---|
| Best for | General businesses, e-commerce | Law firms, accountants, consultants, IFAs |
| Focus | Broad technical + on-page | E-E-A-T, trust signals, YMYL compliance |
| Content standard | General quality assessment | YMYL-elevated (600+ words, expert authorship, disclaimers) |
| Unique sections | General backlinks, competitor analysis | E-E-A-T audit, credential visibility, YMYL content review, regulatory body presence |
| Trust signal analysis | Basic trust signals check | Dedicated section: bios, accreditations, case studies, review management |
| Basic price | €297 | €347 |
| Full price | €597 | €647 |
Google’s quality raters specifically assess whether sites in these sectors demonstrate genuine expertise. A generic audit checks whether your title tags are present. The Professional Services audit checks whether your author bios name real people, whether your credentials are visible on service pages, and whether your content meets the accuracy standard Google applies to YMYL sites.
Message us and we’ll recommend the right audit for your business.