General information
Articles, statistics, FAQs, and audit explanations are for general information.
We do our best to keep what is published here accurate, but search engines, ad platforms, and market conditions move quickly. Statistics we cite are linked to their source so you can check them yourself. We are not your accountant, lawyer, or doctor; nothing here is professional financial, legal, or tax advice.
SEO results
An audit tells you what to fix and in what order. It does not guarantee any specific outcome.
Search rankings, traffic, and revenue depend on hundreds of factors outside any consultant's control: competitor moves, search engine algorithm updates, your own implementation quality and speed, market demand. We do not promise specific rankings, traffic volumes, or revenue figures. Anyone who does promise this should be politely shown the door.
Where examples in audits or articles include numbers ("we have seen a 30% lift" or similar), those numbers come from anonymised past engagements and are illustrative of what is possible in similar situations, not commitments for yours.
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